Charging Point Netherlands: An electric future, digitally enhanced

Client

Charging Point Netherlands

Deliverables

UI/UX Design
Website Development

Techstack

Figma
WordPress
HTML / CSS
PHP
Tribe CRM
Hotjar
Google Tag Manager

Laadpunt Nederland – Charging in style with a dynamic website

Challenge
Laadpunt Nederland, a market leader in the supply and installation of charging stations, faced the challenge of transforming its digital presence. In a rapidly growing market, there was a need for a platform that not only reflected Laadpunt Nederland’s extensive offerings, but was also optimized for conversion rate optimization (CRO) and full measurability for marketing campaigns.

Solution
Yourtechclub took on this challenge by designing and developing a completely new website for Laadpunt Nederland. Working with a specialized marketing firm ensured that every step of the design process was taken with CRO techniques and measurability in mind to ensure optimal results.

Background

The kick-off of this project began with an in-depth exploration of the needs and goals of Laadpunt Nederland. These insights formed the basis for the design process and ensured a strong connection between the visual identity of the website and the strategic business objectives.

Design

User experience was central to the design process. Close attention was paid to how visitors navigate, search for information and make decisions on the Web site. The result is an intuitive, user-friendly and aesthetically pleasing website that effortlessly guides visitors to the information or action they are looking for.

Green

#A0CE4E

Green shade

#F6FAEE

Dark

#171923

Development

Website development was focused on functionality and flexibility. A key feature was the customized quote form, which allows customers to instantly select a charging station, make installation choices and receive a quote by email. This functionality integrates seamlessly with TribeCRM, allowing quote requests to be processed instantly and efficiently.

Result

Laadpunt Nederland’s new website has become a powerful digital platform that not only highlights the quality and reach of their services, but is also optimized for conversion and customer interaction. Advanced measurability and custom quote form increase efficiency and customer satisfaction, while collaboration with the marketing company ensures that every marketing effort can be tracked and optimized. This project marks a significant step forward for Charging Point Netherlands in their digital journey, better positioning them to lead in the transition to sustainable mobility.

“Collaborative expertise for maximum impact”

UI/UX Design Web Development Mobile Development Data & AI Team augmentation Frontend Developers Backend Developers

A quick introduction?

A personal interview is the first step to a successful collaboration. Whether you have questions, want to discuss a project or are just curious about our approach, we are ready to meet with you.