Your Tech Club
OUR APPROACH

Opportunity first. Technology second.

First we find out where technology delivers the most. Then we design, build and improve what it takes.

For us, delivery isn't the finish line

500
projects delivered
4.8
from 127 reviews
How it works

Discover. Build. Improve.

Our three phases, worked out in six steps. For each step you can see what happens and what it delivers, so you know what you're starting.

Discover · 01 Set direction

From possibilities to focus. We prioritise by user value and risk to move faster.

Discuss your KPIs
Discover · 02 Dig deeper

It all starts with understanding what's really going on. We dive into the business model, customer journey, users, processes, systems, data and growth goals.

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Build · 03 Design

Before we build, we make the future visible. Prototypes bring ideas to life early, so teams can make decisions.

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Build · 04 Develop

Design and development go hand in hand. A multidisciplinary team works in short cycles and brings front end, back end, data, integrations, security and QA together as one whole.

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Build · 05 Launch

Going live isn't a leap in the dark. QA, performance, security, content, analytics and rollout come together in a controlled go-live. The team is well prepared.

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Improve · 06 Optimise

After go-live, the real work begins. We measure, learn and improve: performance, conversion and new opportunities get a permanent place on the roadmap.

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From first conversation to continuous development

Where could your organisation work smarter?

Tell us what needs to get better. In a first conversation we look at where the biggest opportunity is, and we'll say so if technology isn't the answer.

Joey van VlietYassine Seghrouchni
You'll talk to our teamFrom our office in Amsterdam
Frequently asked questions

Do we need to know what we want to build already?

No. Many projects start precisely because something needs to get better, without the solution being clear yet. In the Discover phase we map out where time, money or quality is leaking away and what a solution would be worth. Only then do we decide together what gets built.

Can we do just the first phase?

Yes. Discover is a standalone project with a concrete outcome: a well-founded decision on what should and shouldn't be built. You're not tied to anything afterwards, not even if the outcome is that you're better off buying something than having it built.

How long does a project like this take?

That depends on the scope, which we define in the first phase. What we do hold on to: we split the work into short cycles with interim deliveries, so you can adjust along the way instead of only seeing what it's become at the end.

Who's on the team from your side?

Strategy, design, software, data and AI are in the same team, with one point of contact. Exactly which disciplines join depends on the challenge, but you won't get a chain of parties pointing at each other.

What happens after go-live?

Go-live is the start of the third phase. We measure whether the goal is being met, fix what turns out to work differently in practice and decide together which further improvements are worth making.

Do you also work on something that's already there?

Yes. Modernising and further developing existing systems is a large part of our work. We start by understanding what's there and what's holding it back, before we replace anything.